1 Architects / specifiers
2 Interior designers
3 Set builders
Seratone
is a pre finished panel that is used in bathrooms kitchens
and wet areas of homes and commercial buildings. The brand
was established in the seventies and was dying by the
early nineties. The agency was briefed to re-brand and
re-launch the product with new more fashionable metallic
finishes.
After the success of the re-birth in New Zealand, Seratone
was launched into Australia for the first time. Aimed
at architects and interior designers, these double page
magazine spreads were created to encourage designers to
use Seratone for more decorative finishes in feature areas
of interiors.
